The stud started as a family business between Ove and daughter Lisa in 1999. The business has since grown and more employees have joined. It is a top modern stud and training centre, that provides a perfect setting for breeding and training horses.

The stud's core values are quality and compassion, and the mission is to bring along happy athletes. That means the horses spend relaxing time in their pastures every day, and when in the barn the individual stalls each have a window and some even individual paddocks that the horses can enter and exit at will. This allows the horses to breathe fresh air, move around as they need to, and enjoy the outdoors.

The horses have free access to hay and are fed from automatic feeders, which create a peaceful environment alongside all the health benefits of many small feedings.

The indoor arena and outdoor ring have premium quality footing, and the training of the horses are varied, kind, and based on biomechanical riding methods. This helps to avoid conflicts of messages and to enable the simplest of aids.